Privacy Policy
[UPDATED ON 06 JULY 2021]
This website is owned and operated by “Footprints” ( “Footprints”, “we”, “our”, or “us” ). We respect the privacy of our customers and visitors to our website. This Notice of Privacy Practices (“Notice”) describes the privacy practices we follow in connection with this website, including our mobile applications and related consumer services (collectively, the “Services”). It also describes the options you have regarding our collection, use, and disclosure of your personal information. By using our Services and/or registering as a Footprints member, you are accepting the privacy practices described in this Notice and consenting to our collection, use, and disclosure of your personal information as described below. This Notice applies only to information collected by Footprints and any related entity of Footprints (“Affiliate”) posting this Notice. This Notice does not apply to the privacy practices of our business partners, vendors, co-branded sites, other third parties, or to any services offered through other websites where a different privacy notice is posted. Please consult the privacy information on the sites of third parties with which you may come into contact when using our Services. Their privacy notices, not ours, apply to the information that they collect and use.
INFORMATION WE COLLECT
The personal information we collect about you may include, for example, your name, Footprints username and password, postal shipping and billing addresses, telephone numbers, email addresses, social networking information (such as usernames, handles, and friends lists), information about contacts provided by you or information in your address book, demographic information (such as date of birth, age, and gender), photos you send us, payment information (including credit card numbers or online payment services numbers), financial information (such as bank account numbers), products you may select as favorites and share, purchase history and location information (often from the device on which you access the Services). You may also submit additional personal information to us in other ways, such as participating in online surveys, promotions, contests and sweepstakes, and other offerings made available through our Services. We may combine information we receive from third parties with the information we receive based on your use of the Services and any other interactions with us. In addition to the information you submit to us on this website or when using the Services, information regarding your use of and interactions with our Services is collected and/or aggregated by or on behalf of Footprints, often through the use of automated means. Such information may include, for example, data that we gather and store about your visit to and use of the Services, such as your IP address and the location of your IP server, device IDs, device type, wi-fi connection information, geo-location data, product search history, type of browser and operating system used, date and time you access the Services, pages you visit, and if you came to the Services from another website, the address of that website. Cookies and web beacons are sometimes used to collect and track this customer usage information. “Cookies” are small identifiers sent from a web server that are stored on your device’s hard drive for the purpose of identifying your browser during interactions on websites or storing information or settings in your browser. A “web beacon,” also known as an Internet tag, pixel tag, or clear GIF, links web pages to web servers and their cookies and may be used to transmit information collected through cookies back to a web server. We can also use web beacons to tell if you have opened or acted upon emails that we send you. In addition to the cookies and web beacons we deliver and use, we allow others including certain third-party analytics service providers to use cookies, web beacons, APIs (application programming interfaces), SDKs (software development kits), and other tracking tools on our Services on our behalf and to retain and use de-identified usage data received from such tracking tools for their own purposes. We also allow third parties to use usage data and tracking tools for advertising purposes as described in the Advertising Network section below. These third parties may collect information or may help us collect information about your online activities over time and across different websites, applications, and devices when you use our Services or third-party websites and mobile apps that display our ads.
HOW WE MAY USE THE INFORMATION WE COLLECT
We may use the personal information we collect from our customers for a variety of purposes, including, for example: We may also use personal information in other ways for which we provide notice at the time of collection as may be required by applicable laws, or without notice to you for any legally permissible purpose and subject to applicable laws.
- To accomplish ordinary business purposes, such as establishing and managing customer accounts, responding to inquiries, providing requested products and services, processing and collecting payments, and providing customer support;
- To provide information about our business and offer our products or services to you and the products and services of others that we think you may find of interest;
- To communicate about, and administer your participation in, special events, programs, surveys, contests, sweepstakes, and other offers or promotions;
- To enable you to interact with Walker Lifestyle and our customers through our message boards, blogs, and social media;
- To evaluate and improve our business, including developing new products and services, identifying potential new customers, analyzing the effectiveness of advertising and marketing promotions and other aspects of our Services, and soliciting your feedback through email communications, telephone calls, and/or focus groups;
- To create a profile of you and your interests, so that we may personalize your shopping experience, ads, and the manner in which we interact with you;
- To perform data analyses, including market and consumer research, trend analysis, demographic analysis, and financial analysis; and
- To protect, investigate, and deter fraudulent, unauthorized, or illegal activity and to comply with legal information requests, applicable legal requirements, and our policies and practices.